From the City Council, we are going to start a campaign to empower our main hallmark, “El parlar salat”. We also intend with it, to promote ourselves in the tourist field, since this linguistic fact is unique in the Valencian Community. The campaign will consist of the distribution of two stickers with the slogan "jo parla de sa". This is intended to allow us to stick them on our cars, and wherever we travel, we can carry our main hallmark.
The "parlar salat" is the type of speech characteristic of the Balearic Islands, which the Majorcan repopulators brought to Tárbena (in 1611 after the expulsion of the Moors), and which still persists today.